Website Startup Guide for a New LLC

A small business website doesn't need to be complicated. It needs to tell visitors what you do, prove you're legitimate, and make it easy to contact you or buy.

Last reviewed September 26, 2026

Short Answer

Register a domain that matches your business name, build a few essential pages with a website builder, add a privacy policy, connect a business email, and list your business on Google. You can improve the design later.

Step by Step

1

Choose and Register a Domain

Pick a short domain that matches your LLC or brand name. Register it in the business's name, and turn on auto-renew so it never lapses.

Check that the name doesn't copy another company's trademark before you commit to it.

2

Pick How You'll Build It

Website builders (like Squarespace or Wix) are the easiest option for a simple site. Ecommerce platforms (like Shopify) are built for selling products. WordPress offers more control but more upkeep.

Compare monthly cost, ease of editing, and whether it supports what you need, such as booking or online payments.

3

Plan the Essential Pages

Home: what you do, who it's for, and a clear call to action.

Services or products, with pricing or "starting at" prices if possible.

About: who you are and why customers can trust you.

Contact: phone, email, service area or address, and hours.

4

Add Your Legal Pages

Post a privacy policy that explains what information you collect and how you use it. It's required in some states, such as California, and by most payment processors and ad platforms.

If you sell online, add terms of sale, a return policy, and shipping information.

Show your legal LLC name or registered trade name somewhere on the site.

5

Make It Usable and Secure

Make sure the site works well on phones — many visitors will never see the desktop version.

Use HTTPS (most builders include it). Add image descriptions and readable text so the site works for people with disabilities.

6

Get Found

Create a Google Business Profile and link it to your site. Use the same business name, address, and phone everywhere.

Write page titles and text that use the words customers actually search for, like your service and city.

Set up a business email address on your domain.

Website Rules to Know

  • Privacy: California requires commercial websites that collect personal information from Californians to post a privacy policy, and other states have similar rules.
  • Accessibility: businesses open to the public have been sued under the Americans with Disabilities Act over inaccessible websites. Following WCAG accessibility guidelines lowers that risk.
  • Online sales follow the FTC Mail Order Rule: ship within the time you promise, or within 30 days if you don't say.
  • Don't use photos, logos, or text you don't have the rights to.

Website and Online Selling Rules by State

Pick your state for its specific requirements.

Haven't Formed Your LLC Yet?

Answer five questions and get a free, personalized LLC startup checklist.

Free • About 60 seconds • No purchase required

Common Mistakes

  • Registering the domain under a web designer's account instead of your own.

  • Launching without a privacy policy or clear contact information.

  • A site that's hard to use on a phone.

  • Using images copied from other websites.

Frequently Asked Questions

Does my LLC need a website?

It isn't legally required, but a simple site makes your business easier to find and trust, and many banks, processors, and customers expect one.

Do I need a privacy policy?

If you collect any personal information, such as through a contact form, it's a good idea — and it's required in some states and by most payment processors.

Official Sources

General information, not legal, tax, or financial advice. Rules can change; check the official source before acting.

Related LLC Guides

Not Sure What You Need?

Answer five questions and we'll organize your LLC startup steps into a personalized roadmap.

Free • About 60 seconds • No purchase required

Important Information

This website provides general educational information and tools for business owners. It is not a law firm, accounting firm, tax adviser, financial adviser, or government agency.

Information can change, and requirements vary based on business activities and individual circumstances.

Verify filing requirements, fees, deadlines, licenses, permits, and tax obligations with the appropriate government agency or a qualified professional before acting.